Skims underwear displayed on a shelf at a Nordstrom store in Corte Madera, California on March 25, 2025.
Justin Sullivan | Getty Images
Kim Kardashian’s brand Skims has raised $225 million in new funding. goldman sachs Alternative values the shapewear and apparel company at $5 billion, up from about $4 billion after the 2023 round.
The deal comes six years after its 2019 launch and as Skims approaches $1 billion in annual net sales, making it one of the largest undisclosed financings for a U.S. consumer brand this year. Skims announced Wednesday that funds affiliated with BDT & MSD Partners also participated in the round.
Skims plans to use the new capital to accelerate brick-and-mortar and international expansion, as well as product innovation and category diversification. The company has 18 stores in cities across the United States, including New York, Los Angeles, Austin, and Atlanta, and one store in Mexico, with plans to open additional stores overseas in 2026.
Skims said the company, which has built a reputation as a digital-first, direct-to-consumer brand, is laying the groundwork to become a “predominantly physical business” in the coming years.
“This milestone reflects continued confidence in our long-term vision and, coupled with disciplined execution, positions Skims to usher in its next phase of growth,” CEO and co-founder Jens Grede said in a statement.
The new funding follows the debut of NikeSkims. nike It went on sale earlier this year and sold out within hours. The collaboration demonstrates Skims’ ambition to push the brand further into the mainstream sportswear market, expanding beyond its core shapewear products into activewear, apparel and performance categories. lululemona few startups and Nike itself.
The new capital injection could further delay Skims’ IPO. The company aims to be open to the public from at least 2024, according to Grede’s statement.
The consumer IPO market has been largely stagnant through 2024 and 2025, with few fashion and beauty brands debuting as investors become wary of discretionary retail. Raising new private funding will allow Skims to continue scaling without rushing to go public.
“Skims is a solution-driven apparel innovator that is pioneering new categories and redefining everyday wear,” said Beat Caviaravetta, global head of hybrid capital at Goldman Sachs Alternatives. “We look forward to working with the management team to pursue significant opportunities and deliver disruptive and sustainable growth.”
Since its launch, Skims has built a cult following for its inclusive sizing, minimalist aesthetic, and high-profile campaigns featuring global athletes and celebrities. Kardashian, who serves as chief creative officer, said the latest funding marks an “exciting new chapter” for the company.
“I can’t wait to take Skims to the next level as we continue to innovate and set the standard for the industry,” Kardashian said.
