How to find the perfect foundation shade online
The easiest way to get started is to analyze the current foundation. This shade already matches, so it’s a great starting point.
You can see that many basic shades are marked by letters containing N, W, or C. These are neutral, warm, cool and refer to the undertones of the foundation. Here’s a quick guide to determining your undertone:
Cool: Skin can be pink, blue, or red
Warm: Skin can be in gold, yellow or peach colors
Neutral: Combination or absence of the above shades
The second decision you have to make is whether your skin tone is fair, light, medium, tan, or deep. These are broad categories, but they are important to finding the right foundation shade.
Ultimately, your perfect foundation shade is a combination of skin tone and undertones.
Another great way to determine foundation shades when shopping online is to use one of the many virtual shade matching services available, such as those offered by Sephora and Ulta.
Once the foundation arrives in the mail, leave it visible in the jaw line instead of your hands or wrists.
