31. He tricked his mother by lending her voice to “December 4th” from the 2003 The Black album. “I told her to see me in the studio and we were going to go for lunch,” he was decoded. “She came down to the studio and I just lifted the truck and said, ‘I want you to talk about it.’ She was really nervous because she knew what I had told her (she was going to appear in the song). And the rest is history. ”
32. He announced his (eventually temporary) retirement at a 2003 concert at Madison Square Garden. All proceeds went to charities.
33. His next law began with the sale of Roc-a-Fella and his appointment as president of Def Jam Records.
34. His extensive empire includes clothing (retailer Rocauer), liquor brands (Armand de Brignac Champagne and D’Ussé Cognac), stocks from Brooklynnet, and streaming service Tidal and Roc Nation.
35. The musician also crafted lucrative support deals with Reebok, Budweiser and watchmaker Audemars Piguet.
