With the United States celebrating its 250th anniversary this weekend and gas prices weighing on travel, boutique outdoor hospitality brand AutoCamp is marketing itself to American travelers.
This luxury camping company offers Airstream suites, sleek cabins, firepits, well-designed amenities, and access to iconic outdoor destinations. We have nine locations across the United States, from Joshua Tree, California to Cape Cod, Massachusetts.
AutoCamp says its room revenue is up 20% over last year, the entire portfolio is 90% occupied heading into the Fourth of July weekend, and average daily room rates are up 15%.
Brian Terzi, the company’s chief commercial officer, said part of the company’s appeal is a luxury camping experience that’s a short drive from home without having to buy or carry tents, grills or other camping equipment.
“This is really a cross-cutting thing, tapping into the nostalgia that people remember from their childhood, but also creating an environment to create memories with their families and their children,” Terzi told CNBC.
Auto Camp Catskills in Saugerties, New York.
CNBC | Contessa Brewer
Visitor interest in autocamping coincides with a growing demand for visits to America’s parks.
airbnb The company said searches for lodging “near national parks” increased by 35% in 2026, before gas prices soared. According to the company, the experience categories with the most reservations are nature experiences and outdoor experiences.
According to Hilton’s 2026 Trends Report, 37% of travelers say spending time in nature is their top reason for traveling.
hilton is partnering with AutoCamp as part of a broader strategy to invest in experiential services. Hilton said it saw a 30% increase in direct bookings with AutoCamp on its platform, with nearly half of those bookings made with Hilton Honors loyalty points.
Autocamp Catskills Clubhouse.
By: AutoCamp Catskills
Now, AutoCamp is poised to fuel growth with more than just weekend sales in the woods. We give our guests a piece of our company and turn our most loyal customers into shareholders.
From camping to crowdfunding
AutoCamp raised $1.2 million from 353 investors within 30 days using the DealMaker crowdfunding platform. Many of them were past guests. According to DealMaker, this is one of the fastest raised amounts ever, and interest from early investors was very high.
This is part of a recent wave of hospitality companies delving into fractional ownership.
Plant-based food and beverage company Overthrow Hospitality has raised nearly $1 million from 403 investors using investment crowdfunding service StartEngine. MAF Hospitality, an Italian-inspired restaurant, vintner, and hotel brand, offers investment opportunities through Wefunder, with testimonials from lead investors who are also customers prominently displayed.
DealMaker says this is an attractive way to raise capital for any company with a strong fan base, including sports, media, entertainment and consumer brands.
Rebecca Kacaba, CEO and co-founder of DealMaker, says customers can feel like they’re participating in something they care about.
“They’re putting money into businesses that they understand first-hand, whether it’s tangible products, real-world experiences, or brands they’re already involved with. This alignment between consumer behavior and investing is finding it increasingly attractive to retail investors,” she said.
The Securities and Exchange Commission allows regulated crowdfunding of up to $5 million per year through SEC-registered platforms. Their investment materials include typical warnings that positions may be illiquid, speculative and difficult to value.
Autocamp Catskills Clubhouse.
By: AutoCamp Catskills
Wefunder clearly states, “Startups either win big or go bankrupt. You can lose all your money. Think of startups as a socially beneficial lottery ticket.”
However, this type of investment in hospitality companies often comes with special guest benefits, the kind you would typically expect from being a Premier member of a benefits program. For example, this month, a $10,000 investment in AutoCamp will receive a 2% bonus of additional shares on top of the 4% equity investors receive, as well as a $400 gift card to use on the booking platform.
And hospitality brands can earn more than just their capital with this type of financing.
“These customers who stay with us are investing in us, and it’s really exciting to see them tell their 10 friends, ‘We had a great experience, we loved it, we invested in the brand and its growth, and we want you to come check it out,'” Terzi said.
