Do you want your hair to look like a cat’s eye? Now you can use the same products that Manon, Yunche, Sofia, Megan, Lara and Daniela love. The girl group just became global brand ambassadors for Matrix, a hair brand known for its professional products. It’s time to put that enviable hair to good use. Choose your favorite member, get your favorite items, and match your hairstyle to the member!
The brand created six “Matrix Moves” inspired by each member’s personality and iconic hairstyle. “Bounce Drop” is Manon. The “miraculous maknae” is Yuche. “Bounce Throw” is Sophia. The “bond bad guy” is Megan. “The Sleek Swerve” is Lala. And “The Soft Slay” is Daniella. Each of these moves includes one or two Matrix hero products that are already loved by shoppers.
Commenting on the brand’s launch, Andrew Edwardson, global general manager for Matrix, said: “Cat Eye represents the next generation of Matrix in a very powerful way. Each member has a unique energy, movement and hair identity. The way they use their hair to express themselves and bring their choreography to life has made them natural embodiments of the brand.”
Whether you’re a total EYEKON (the group’s fan name) or have been loyal to the brand for years, keep scrolling to shop member-favorite Matrix products from our latest campaign with KATSEYE.
